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General Mills Quarterly Profits Jump 51 Percent

Source: Justin Sullivan / Getty

(RNN) – General Mills hopes to capitalize on a trend that drove consumers crazy with delight last year.

The company is weeks away – possibly sooner – from rolling out pumpkin spice-flavored Cheerios. The head of General Mills’ cereal division, Jim Murphy, confirmed in April they would release the specialty flavor of the iconic cereal around Labor Day.

But entertainment and culture site Popsugar, which claimed to have gotten its hands on the first box, reported the cereal could hit shelves sometime in August.

 

READ MORE: Cleveland19.com

Article Courtesy of WOIO Cleveland 19 News

Picture Courtesy of Getty Images

Coming Soon to Stores: Pumpkin Spice Cheerios!  was originally published on wzakcleveland.com