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A new Cleveland Cavaliers banner is set to go up in Downtown Cleveland near Rocket Mortgage FieldHouse shortly after New Year’s.

The design got approval to have it put up on the main global headquarters of Sherwin-Williams alongside Ontario Street.

From WJW Fox 8 News Cleveland:

The banner — which reads FOR THE LOVE. FOR THE LAND– received unanimous approval when it was presented to the City of Cleveland Planning Commission on Friday, the Cavs said.

“The banner art symbolizes a reflection of a community presented through a lens of diversity, inclusion and equity.  It is an invitation, a rally cry, a call to action to embrace unity and come together in a common bond of love for each other and our city. Depicted with a diverse representation of hands on a basketball, the message speaks to the power of teamwork.”

Expect to see the new banner in Downtown Cleveland around mid-January in 2021.


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Article Courtesy of WJW Fox 8 News Cleveland

First and Second Picture Courtesy of Jason Miller and Getty Images

Tweet and Third Picture Courtesy of Twitter and WJW Fox 8 News Cleveland

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